Year
2020
Client
Student work
Category
Brand Design
Product Duration
6 Weeks
A calm and empathetic visual system combining soft colors, rounded typography, and a friendly symbol — designed to convey trust, safety, and emotional support.
From logo and color palette to typography, website/app and print applications —
the identity was built with consistency and sensitivity in mind.
(Group project with Annika Weitz & Lea Schwarz)
Design for good requires more than aesthetics — it’s about creating a feeling. When done right, a visual identity can become a source of comfort and connection.
